By the 1990s, people started to realize that working as a company man was safe… prevailed the company stayed around. But the technological revolution that took place in Silicon Valley put traditional companies under threat. For instance, IBM had to lay off a propotion of its company man, who then realized that the low-risk profile of their position wasn't so low risk. These people couldn't find a job elsewhere. They were of no use to anyone outside IBM, even their sense of humor failed outside of that corporate culture. The company man has been replaced by the employable person. For people are no longer owned by a company but by something worse: the idea that they need to be employable. The employable person is embedded in an industry, with fear of upsetting not just their employer, but other potential employers. In the famous tale by Ahiqar, the dog boast to the wolf all the contraptions of confort and luxury he has, almost prompting the wolf to enlist. Until the
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